Smart hoteliers view revenue management as a strategic way to improve profits. One component is “dynamic pricing.” You’re familiar with this model when considering your rack rate vs. your bottom prices. Those bottom prices may not cover much more than your costs, but they impact your rack rate months away when you can see higher profits. You’ll see below how this works.

Hotel Revenue Management During the Pandemic: How Can You Plan?

Here we are, with our latest report to analyze the trend of Italian properties located in seaside, mountain, lakeside, and city destinations for the next season. The data is sourced from our revenue management software, Revolution Plus, updated to April 22, 2021 and based on a overall sample of 300 properties employing Franco Grasso Revenue Team’s consultancy services.

The following report reviews the latest data extracted from the Revenue Management Software Revolution Plus, updated March 21, 2021 and based on a total sample of 300 Italian properties (3 and 4 stars hotels) in city, mountain, seaside and lakeside destinations, employing Franco Grasso Revenue Team’s consultancy services.

Despite all difficulties and uncertainties, the scenario for next months looks quite promising.

One year after the start of the pandemic, the world of tourism is making a first assessment of the situation and, as we well know, for the hospitality industry, this was the most severe crisis on record, one which has particularly affected cities and city hotels.

With this report we are going to analyze the trend of 2020, and we will make projections for 2021. Is there hope? The numbers tell us yes!

Here we are, with our customary monthly appointment to conduct a final analysis of the results for September for city hotels, as well as the results for seaside and mountain seasonal destinations. Plus, we will analyse the evolution of performances from lockdown until now.